Copywriting and Content Creation
We Specialize in Effective Content Creation
Writing good, interesting, descriptive text copy is the key element to attracting visitors and search engine spiders to your Web site. Many companies focus too much on the graphic component, and not enough on what the site is actually trying to communicate. Sencia offers copywriting services to help your Web site get results.
To begin, in collaboration with you, we create an outline of your navigation and any topics. Beneath each topic we will write the most important points in order of importance. This type of content planning will help us plan what we need to say on your Web site before beginning actual text copy.
Within your content, we address three important items:
- We highlight the benefits of your product or service.
- We explain how your product differs from your competition.
- We persuade your customers to buy it.
At Sencia, we understand what type of information is interesting and effective to potential customers to increase interest in your product or service. Customers appreciate information on your products, and what makes them different or unique from the competition. Claims of having the best product on the market, usually don't interest most customers. They don't want a sales pitch, they simply want to be informed.
Having good, detailed (but not boring!) information on your products and services will not only attract customers, but it can also attract search engine spiders, which will help your site to rank well.
Leave copywriting and content creation services to us! Your Web site will benefit from well-written text copy.